Between Vision and Execution
Creative direction, brand strategy, and systems built to turn ambitious ideas into lasting impact.
Haus Botanica
A botanical world shaped into a clear, sensual brand system—balancing ritual, retail, and everyday wellness.
Suretech / iAgents
Strategy and creative direction for a technology platform translating complex infrastructure into confident, human-facing experiences.
Geoheng Logistics
A sharper identity for modern logistics, turning movement, reliability, and behind-the-scenes systems into a visible point of view.
Before Impact
Now Building
Built early brand systems across wellness, culture, and emerging consumer spaces.
Strategy, identity, and launch direction.
The foundation
Independent
2016—2020
Strategy, identity, and launch direction.
The practice
Geoyi Studio
2020—Present
Helping ambitious ideas become unmistakable.